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Neuromarketing News

  1. Tobii AB: USB Standard Established for Eye Tracking

  2. Flower power! The influence of mood elevation on shopping

    Elissa Moses
    Flower power! The influence of mood elevation on shopping
  3. Neuromarketing Yearbook 2018 is out!

    Neuromarketing Yearbook 2018 is out!
  4. Neuromarketing World Forum 2019 - Program Committee Announced

    Neuromarketing World Forum 2019 - Program Committee Announced
  5. Youth and Social Networks

    Becky Hutchins
    Youth and Social Networks
  6. Ipsos Neuro Take on the Super Bowl LII Ads

    Elissa Moses
    Ipsos Neuro Take on the Super Bowl LII Ads
  7. Understanding Shopper Happiness

    Yener Girisken
    Understanding Shopper Happiness
  8. New Structure: Flip the Association

    Carla Nagel
  9. Important changes in NMSBA membership model and structure

    Carla Nagel
    Important changes in NMSBA membership model and structure
  10. Sneak peek GRIT report: most of the market research industry has entered the realm of nonconscious measurement usage or desire!

    Carla Nagel
  11. CoolTool introduces the new ‘Implicit Priming Test’ tool for finding out the subconscious attitudes

  12. Isobar announces MindSight direct partner program

    Isobar announces MindSight direct partner program
  13. Tobii Pro acquires UK reseller Acuity ETS and research agency Acuity Intelligence

  14. Innovation in Eye-Tracking

    Innovation in Eye-Tracking
  15. Multi-Layer Neuro-Design Optimization

    Angela Westley & Thom Noble
    Multi-Layer Neuro-Design Optimization
  16. New alliance: Centiment + BRANDthropologie

    Carla Nagel
  17. Help to improve the Neuromarketing Glossary

    Carla Nagel
  18. GSK Consumer Healthcare launched a new ‘consumer sensory lab’

    Carla Nagel
    GSK Consumer Healthcare launched a new ‘consumer sensory lab’
  19. Ipsos Launches DUEL Stimuli Screening Approach

    Carla Nagel
  20. Call for Papers - Journal of Shopper Research

    Carla Nagel
  21. CoolTool releases “Emotions in Browser” tool

    Carla Nagel
    CoolTool releases “Emotions in Browser” tool
  22. Congratulations to Terragni Consulting

    Carla Nagel
  23. Integrated Consumer Neuroscience: Seeing the Whole Elephant

    Michael E. Smith
    Integrated Consumer Neuroscience: Seeing the Whole Elephant
  24. Bricks & Mortar vs the Online Retail

    Peter Steidl
    Bricks & Mortar vs the Online Retail
  25. Decision-Making in Management Teams

    Andries van der Leij
    Decision-Making in Management Teams
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