INsights is the only publication in the world that is covering consumer neuroscience, applied in business.
Theme: 'Consumer Experience'- Do products meet their promise?
- Making sense of consumer experiences
- What does neuroscience teach us when to design and deliver great consumer experiences?
- The science of shopping
- Which touch-points matter more than others?
INsights is included in most NMSBA membership types. Join today and get immediate access to the latest issue
The editorial board is headed by Femke van Zandvoort and consists of the following individuals: Fabio Babiloni, Neale Martin, Steve Genco, Ana Iorga, Anna Thomas, Leon Zurawicki and Anil V. Pillai. Learn more »
Insights is the only publication in the world dedicated consumer neuroscience in business. You can find the upcoming themes and planning below.
#16 Packaging (June 2016)
#17 Online Shopping (September 2016)
#18 Consumer Senses (December 2016)
#19 Trust (April 2017)
#20 Consumer Experience
#21 Segmentation – deadline for submissions August 18, 2017
#22 Leisure, Hospitality and Tourism – deadline for submissions November 10, 2017
#23 Emotional Marketing – deadline for submissions March 10, 2018
#24 Attention – deadline for submissions June 10, 2018
#25 Brain on Media – deadline for submissions Sept 10, 2018
#26 Branding – deadline for submissions Dec 10, 2018
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