Cancel
NMSBA logo sub

Future-Proof Your Customer Experience

By Roger Dooley
video

New customers are great, but loyal customers are even better! In this insightful and practical episode of the neuromarketing 2020 series Roger Dooley, author of the bestsellers 'Friction' and 'Brainfluence' argues that bad customer experience is a bigger business problem than bad advertising.

Topics he covers:
• How friction in the customer experience impacts loyalty and corporate revenues
• Identifying roadblocks, alter them for the benefit of both business and customer
• Inspiration for changes that will create an effortless customer experience

This presentation is freely available until October 22. Review the full agenda for the upcoming episodes.

Corporate members of the Neuromarketing Science & Business Association have unlimited access to the Neuromarketing World Forum database of 94 neuromarketing presentations, sign up today »